Ideal Standard launches Ceralook kitchen fittings

The range was curated using technologies such as BlueStart technology which ensures that water is only heated when needed

The range is accentuated by slim shapes, a handle and a bi-colour pull out spray
The range is accentuated by slim shapes, a handle and a bi-colour pull out spray

Ideal Standard, providers of bathroom solutions operating across Europe, Middle East and Africa, has launched a line of products called Ceralook fittings.

The Ceralook range was curated using Ideal Standard’s key technologies such as BlueStart technology which ensures that water is only heated when needed, reducing energy usage and lowering running costs.

Click technology comes with a mechanical stop that limits water flow by up to 50% and FirmaFlow cartridge engineered and manufactured in Germany gives an extended tap lifecycle of 10 to 15 years.

The range is accentuated by slim shapes, a handle and a bi-colour pull out spray which allows to increase the radius of the tap for cleaning.

Ideal Standard Gulf’s marketing and innovation director, Frederick Trzcinski said: “Ideal Standard is proud to bring forth the Ceralook kitchen fittings – design combined with clever features that makes life easier and more comfortable for our customers. With its great ergonomics and comfort zone, the Ceralook allows freedom of movement in the kitchen sink – combining functionality with design and savings. Need we ask more in the kitchen. In short, Ceralook is a smart kitchen solution that looks great, performs flawlessly – and saves money in the long term. In today’s world, kitchen is a living room where families hang around, cook eat and spend time. Naturally, every fitting and product in the kitchen needs to be beautiful, easy to operate and time resistant. We bring this comfort with Ceralook.”

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