Charvet Export reveals the new face of Charvet in the Gulf

Sam Bahsoun, the managing director of Charvet’s sister company in Africa, has more than a decade’s experience working with the company

Sam Bahsoun is now the face of Charvet in the Gulf
Sam Bahsoun is now the face of Charvet in the Gulf

Experienced catering equipment professional Sam Bahsoun has joined the Charvet Export team to represent the company in the Gulf States

Managing director of Charvet’s sister company in Africa, Sam Bahsoun has more than a decade’s experience working with Charvet and dealing with many projects for hotel chains and brands, independent hotels and restaurants throughout Africa.

Speaking about the appointment, Wayne Cuomo, managing director, Charvet Premier Ranges and head of the Charvet Export office, said: “The UK based Charvet Export team will continue to deal with quotes and prepare drawings, but you need to be as close as possible to your customers to understand precisely what they expect from the product and how they want to work with their chosen manufacturer.”

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A brand of heavy-duty kitchen equipment, Charvet has worked with Middle East caterers for more than 25 years, thanks in particular to the efforts of the late Charvet CEO, Pierre-Alain Augagneur, who personally relocated to Dubai for several years to emphasize the importance of the Middle-East to Charvet’s future development.

Speaking about his appointment, Bahsoun said: “This [the Middle East] market will continue to expand with new development, while the older hotels and restaurants will mature and refresh their offers. We have a strong platform to build on the strengths of the Charvet brand and I am looking forward to developing many more projects, working alongside the enthusiastic Charvet team and our consultant and distributor partners and friends in the region.”

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