Posted inPropertiesBusiness

Emaar Hospitality rebrands Address Fountain Views as Address Dubai Mall

It comes after the original Address Dubai Mall was taken over by Kempinski

Emaar Hospitality has renamed Address Fountain Views as Address Dubai Mall.

The change comes after the original Address Dubai Mall was reflagged as a Kempinski.

Situated on Sheikh Mohammed Bin Rashid Boulevard and connected to Dubai Mall via a footbridge to the Chinatown area, the newly rebranded Address Dubai Mall has 193 rooms, 783 residences, six restaurants, and a spa with fitness facilities, a kids club, and more.

There’s also an infinity pool with views of Downtown Dubai, Dubai Fountains, and Burj Khalifa.

Mohamed Alabbar, founder of Emaar, said: “The rebranding of Address Fountain Views to Address Dubai Mall is more than just a name change; it’s a reaffirmation of our commitment to unrivalled luxury and excellence.

“This renowned hotel symbolises Dubai’s values and our dedication to providing extraordinary experiences. Address Dubai Mall is a magnificent example of Emaar’s long tradition of setting new milestones in premium hospitality.”

More changes with Emaar properties

From January 1, 2024, five Dubai properties that were flagged as Emaar Hopsitality brands changed brands.

Address Boulevard is now Kempinski The Boulevard Dubai, and Address Dubai Mall became Kempinski Central Avenue Dubai.

Khalid Anib, CEO of ADNH said: “We are delighted to see the Kempinski flag flying over two of our most prestigious properties in Dubai. The Kempinski brand is a symbol of excellence that represents the very best of European hospitality. The company’s strong track record and expertise in the region makes it an ideal partner to usher these two hotels into the next era.”

Also, three properties joined Marriott’s portfolio.

The new properties are

  • JW Marriott Hotel Marina (formerly known as The Address Dubai Marina)
  • Hotel Boulevard, Autograph Collection (formerly known as Vida DowntownDubai Hotel)
  • The Heritage Hotel, Autograph Collection (formerly known as Manzil Downtown Dubai Hotel)