Fairmont Bab Al Bahr appoints director for sales & marketing

Mohamed Wakeb brings 22 years’ experience to the role

Mohamed Wakeb
Mohamed Wakeb

Fairmont Bab Al Bahr has appointed Mohamed Wakeb as its director of sales and marketing. 

Wakeb has 22 years’ experience in business development, market access & commercial operations management.

He started his career in San Francisco, California then relocated to Abu Dhabi in 1997. From there, he headed several pre-opening teams for properties in UAE, one of which was the Jumeirah Emirates Towers Dubai.

Wakeb joined the pre-opening team of The Fairmont Dubai in 2001 as their associate director of sales and in 2004 was promoted to the role of director of business development. 

A three-time recipient of the Fairmont Masters award, Wakeb holds a bachelor degree from San Francisco State University with a major in French and international business studies; and a diploma in advanced marketing from Cornell University, New York.  

“We believe this is the perfect time for Mohamed Wakeb to take over the reins of our sales & marketing division. Building on our successful growth over the past few years, we’re focusing on providing more value to our guests and creating a world-class hospitality experience. We are confident that Wakeb’s leadership and business acumen will push us further than we have ever been”, said Elias Chakhtoura, general manager of Fairmont Bab Al Bahr.

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