With 10 new hotels signed in the UAE, Algeria, and Saudi Arabia, Louvre Hotels Group is continuing to add to its portfolio under its Golden Tulip, Kyriad, and Tulip Inn brands. However, the group also seems to have also lost four hotels from its portfolio, and now manages 59 hotels comprising 8,582 keys, compared to the 63 hotels it operated last year, with some uncertainty about pipeline numbers too.
A little over a year ago, Louvre Hotels relaunched its Golden Tulip brand to cater to millennial travellers. Over 35 Golden Tulip branded hotels in the MENA region are either under renovation or will undergo a revamp at some point, while new build hotels for the brand have been identified for Dubai, Muscat and Algiers.
Earlier this year, the group also signed its first Kyriad branded hotel in Dubai within the Dubai Culture Village development, signalling the group’s commitment to rolling out mid-scale three- and four-star hotel services.
By the end of 2018, the group will have opened six new properties, and more than 1,150 rooms ranging from upscale four-star to midscale three-star hotels.