Hatem Gasmi
27

Hatem Gasmi

Founder and managing director, , Auris Group of Hotels
The Auris Group of Hotels has already mapped out new development projects in Jordan, Sudan, and Tunisia

The Auris Group of Hotels was founded in Dubai in 2008 by its current managing director, Hatem Gasmi. The group’s strategy is based on a “freedom of choice” concept that, according to the company’s website, is designed to offer all guests the opportunity to determine the level of comfort and luxury they want, based on their perception of value for money.

“Each property is closely managed to project the internationally benchmarked Auris standards that offer variety, comfort, quality, and value for money. We believe in possibilities in hospitality, and we extend the same to our guests by enabling them to tailor their stay in line with their budgets and preferences,” the website reads.

To this end, the group strives to offer a “similar setting” for each of its properties, but with “different facilities, locations, and budget[s]” available. To date, the group has launched four distinct brand offerings. The five-star Auris Plaza Hotels & Resorts, four-star Auris Inn Hotels & Resorts, budget Auris Lodge Hotels & Suites, and Auris Apart’ Hotels & Residences range of hotel apartments encompass operational properties in the UAE, as well as in Saudi Arabia and Oman.

According to the company’s website, the Auris Group of Hotels has already mapped out new development projects in Jordan, Sudan, and Tunisia, in line with its vision to be present in 15 countries by 2020.

During the last 12 months, however, no announcements have been made with regards to the group’s additional active pipeline for the region, with the exception of the launch of a further new brand — Auris Living — which has been designed to target the extended-stay market.

more

ALEX KYRIAKIDIS
President and managing director
OLIVIER GRANET
Managing director and chief operating officer
PASCAL GAUVIN
Chief operating officer, India, Middle East and Africa
MARK WILLIS
Area senior vice president Middle East, Turkey, and Africa
ANDREAS MATTMÜLLER
Chief operating officer, Mövenpick Hotels & Resorts
ALI HAMAD LAKHRAIM ALZAABI
Founder, president, and CEO, Millennium Hotels & Resorts
OMER KADDOURI
President and CEO
ROBERT KUNKLER
Chief operating officer
KAMEL AJAMI
Vice president operations
AMINE MOUKARZEL
President/ partner
IGNACE BAUWENS
Wyndham Hotel Group regional vice president
SAMI NASSER
COO luxury brands
PETER FULTON
Group president – Europe, Africa, Middle East, and Southwest Asia
HUSSAIN SAJWANI
Chairman
Simon Casson
President – hotel operations, Europe, Middle East & Africa
Dr Badr Al Badr
Chief executive officer
Antoine El Sayegh
President
Imad Elias
CEO
Vincent Miccolis
Country general manager, Middle East and Turkey
Mohamed Ahmed Awadalla
Chief executive officer
Henk Meyknecht
Chief operating officer, Middle East and Africa
Andrew Shaw
Assistant vice president — development EMEA
Laurent A. Voivenel
Senior vice president, operations, and development for the Middle East, Africa, and India
Sumair Tariq
Managing director
Baran Turkel
Managing directorTurkey, Middle East, and Central Asia,
Hatem Gasmi
Founder and managing director,
Aboudi Asali
Chief executive officer
Gabriel Escarrer Jaume
Vice chairman and CEO
Jamal Serhan
CEO and senior vice president
Hussein Ali Hatata
Vice president, hospitality division
Marc Dardenne
Group chief operating officer and interim CEO
Siegfried Nierhaus
Vice president Middle East
Rob Weeden
Vice president sales and marketing Europe
Kamal Fakhoury
Chief executive officer
Nehme Imad Darwiche
Founder and chief executive officer
Mohamed Soussan
Group general manager
Simon Coombs
President and CEO
Suparat Chirathivat
Vice president business development
David Grant Thomson
Chief operating officer
Prithvi Raj Singh Oberoi
Executive chairman
Philippe Zuber
President and chief operating officer
Anton Bawab
Regional president
Frederic Flageat-Simon
Chief executive officer
Sir Rocco Forte
Founder and chairman
Philippe Harb
Chief operating officer and partner
Ranjit Phillipose
General manager

BY THE NUMBERS

30
Previous Ranking
10
Number of years in the role
10
Number of years with the company
7
Number of regional operating hotels
5
Number of hotels in regional pipeline

From social media