TAREK EL SHERIF
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TAREK EL SHERIF

MANAGING DIRECTOR, V.FIVE CONTINENTS HOSPITALITY GROUP

Managing director of V.Five Continents Hospitality Group Tarek El Sherif has acquired extensive experience of the Middle East’s hospitality sector through senior roles with Millennium & Copthorne Middle East and Rotana Hotels.

El Sherif took up his current role at the helm of V. Five Continents in November 2010 and since then, has strived to raise awareness of the chain, which was established as part of Emirates Associate Business Group in 2007 and specialises in operating alcohol-free hotels that reflect the heritage of Arabian culture.

V. Five Continents currently operates three hotels — Arabian Suites and Khalidia Hotel Apartments in Dubai and Mourouj Hotel Apartments in Abu Dhabi — and has 22 in the pipeline. It has contracts signed for five-star hotels in Egypt and Kuwait (under its five-star brand Palazzo) and is looking at launching properties in Doha, Egypt and Medina.

The company aims to have 15 hotels operational within the next three years, El Sherif told Hotelier.

An Egyptian national and US citizen, El Sherif’s qualifications include a Bachelor of Accounting from Cairo University, Revenue Management Diploma from Hilton College, USA and a Certification in Hospitality Marketing from Cornell.

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ALI HAMAD LAKHRAIM ALZAABI
PRESIDENT AND CEO
SARMAD N. ZOK
CHIEF EXECUTIVE OFFICER
BANI HADDAD
VP DEVELOPMENT — MIDDLE EAST & AFRICA
SAMI NASSER
SENIOR VICE PRESIDENT, GENERAL MANAGER
PASCAL DUCHAUFFOUR
AREA VICE PRESIDENT, EUROPE, MIDDLE EAST & AFRICA
H.E. KHALID AHMED BIN SULAYEM
DIRECTOR GENERAL
H.E. MUBARAK HAMAD AL MUHAIRI
DIRECTOR GENERAL
RICHARD RILEY
CHIEF EXECUTIVE OFFICER
AMINE MOUKARZEL
PRESIDENT, SVP AND MD
ENG. AHMED AL-EISSA
GENERAL DIRECTOR FOR LICENSING AND QUALITY ASSURANCE
ULRICH T. ECKHARDT
PRESIDENT MIDDLE EAST AND AFRICA
MOHAMMED ARKOBI
MANAGING DIRECTOR
MICHAEL SCULLY
MANAGING DIRECTOR — HOSPITALITY
SIMON CASSON
REGIONAL VICE PRESIDENT, GENERAL MANAGER
PATRICK HEUZE
CHIEF EXECUTIVE OFFICER
TALAL JASSIM AL-BAHAR
VICE CHAIRMAN AND CEO
PETER FULTON
MANAGING DIRECTOR
ALAN LEIBMAN
PRESIDENT AND MANAGING DIRECTOR
JAMES PRINGLE
ACTING CHIEF EXECUTIVE OFFICER
JOE SITA
PRESIDENT
David Roberts
Executive vice president operations Asia Pacific, Middle East and Africa
DARROCH CRAWFORD
MANAGING DIRECTOR
HUSSEIN HATATA
VICE PRESIDENT - HOTELS DIVISION
PETER BLACKBURN
CHIEF EXECUTIVE OFFICER
SAMI AL-ANSARI
CHIEF EXECUTIVE OFFICER
PAM WILBY
COMPLEX GM
CHANTEL MOORE
GENERAL MANAGER
SIEGFRIED NIERHAUS
MANAGING DIRECTOR
FADI MICHEL MAZKOUR
FOUNDER AND DIRECTOR
TAREK EL SHERIF
MANAGING DIRECTOR
DAVID THOMSON
REGIONAL GENERAL MANAGER
ABDIN NASRALLA
VICE PRESIDENT
SIMON COOMBS
PRESIDENT AND CEO
VICTOR LOUIS
CHIEF OPERATING OFFICER
RON HILVERT
MANAGING DIRECTOR
PAUL ARNOLD
VICE PRESIDENT OF DEVELOPMENT, MIDDLE EAST, AFRICA AND INDIAN OCEAN