Simon Coombs

Simon Coombs

president & CEO, Shaza Hotels

Simon Coombs oversees the operation of the company’s first branded property, Shaza Hotel Madina, together with Hotel Bristol Sarajevo.

He has also secured management agreements in Doha, Salalah (Oman), Karbala, Marrakech, Fez, Bahrain and Cairo.

There are ongoing negotiations for management agreements in Jeddah, Dubai and Istanbul, which Coombs — who has developed the brand from inception — hopes will be finalised by end 2013.
In the next five years, Coombs is looking to position the company as “the most unique luxury hotel operator” reflecting the cultures and values of the Silk Route.

While the last year has seen the realisation of a hotel from concept to finish, the following months are firmly focused on preparing with his team for the opening of Shaza Hotel Amman, Jordan, which will open in Q2, 2014.

Coombs says it is “imperative that each successful opening underpins our brand delivery”. He adds: “My key priority will be to continue to grow the company in a coherent and structured manner, to grow the number of hotels without compromising the quality of our product, and to also grow our internal capabilities to ensure that our unique vision is consistently delivered without being constrained by a lack of available talent within our ogranisation”.


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Guido de wilde
senior vice president and regional director - Middle East
Alex Kyriakidis
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Christophe Landais
managing director
Selim El Zyr
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Gerald Lawless
president and group CEO
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regional vice president for the Middle East and Africa
Ali Hamad Lakhraim Alzaabi
president and CEO
Amine E. Moukarzel
president, president
Pascal Duchauffour
area vice president EMEA
Ulrich T. Eckhardt
president Middle East & Africa
Simon Casson
regional vice president and GM
Andreas Mattmuller
chief operating officer
Josef Kufer
chief operating officer
Sami Nasser
senior vice president, operations, Middle East, Africa and India
Peter Fulton
group president
Mark Willis
area vice president for the Middle East & Sub Saharan Africa
Michel Noblet
president & founding partner
Hamad Abdulla Al Mulla
chief executive officer
Mahmoud Mokhtar
vice president of operations for KSA
David Thomson
chief operating officer
Jiri Kobos
vice-president operations
Glenn de Souza
vice president for international operations - Asia and Middle East
Moritz Klein
GM, Area GM
Anton Bawab
regional president
Paul Arnold
vice president of development, Europe, Middle East and Africa
Raj Shetty
chairman & managing worker
Ziad Al Chaar
managing director
Magdi Samman
regional director of operations & development
Sultan B. Al Otaibi
general manager
Simon Coombs
president & CEO
Mohammed H. Arkobi
vice president & managing director
Fadi Mazkour
managing director hotel division
Darroch Crawford
managing director
Hussein Ali Hatata
vice president — hospitality division
Peter Blackburn
president & CEO
Russel Sharpe
chief operating officer
Tarek el Sherif
managing director
Serge Zaalof
president/managing director
Aqeel Raees
chief executive officer
Dr Ali Kasapbashi
group general manager
Hatem Gasmi
founder and managing director
Anders Dimblad
area general manager
Horsten Ries
managing director
Patrick De Groot
general manager
Rupprecht Queitsch
General manager