From Viceroy’s Abu Dhabi office, Anton Bawab is using his 14 years of experience to oversee the operations and growth of Viceroy Hotel Group in the Middle East and European markets.
Bawab’s diary is certainly getting busy. While there have been no openings in the last 12 months, he is involved in the development of SKAI Holdings’ US $1 billion hotel and furnished residences project on the Palm Jumeirah, which will be operated by Viceroy Hotel and Resorts.
The Viceroy Dubai Palm Jumeirah, due to open in 2017, marks the company’s first venture into Dubai and will sit alongside sister property Yas Viceroy Abu Dhabi.
Also demanding attention are The Viceroy Istanbul and The Viceroy Bodrum, part of the company’s expanding pipeline, as well as another F1 Grand Prix at the Yas Viceroy flagship.
Bawab also oversees the development of the brand internationally, including Asia, Europe and Africa but he says the company’s vision for the region includes key gateway locations, served by great in-market talent, in alignment with world-class developers and owners.