At the time of going to print, Five Hotels & Resorts operates one property with 470 keys: its flagship hotel on Palm Jumeirah, Five Palm Jumeirah.
Coming up next is the Five Jumeirah Village which is set to open on September 2, 2019; it was initially meant to open in Q4 2018. The new hotel will offer 247 rooms and suites, 221 one and two-bedroom apartments and 33 four-bedroom apartments.
Seeking expansion opportunities abroad, Five aims to increase and grow its market into the UAE and Europe.
In the last six months, the company claims its overall occupancy at Five Palm Jumeirah averaged 95%, while over the last 12 months total F&B revenue increased 75% year-on-year, and its total revenue increased 33% when comparing Q1 2018 to Q1 2019. Five currently has the highest TrevPAR on Palm Jumeirah.
Guest loyalty is important for this operator: the company has grown its loyalty programme, Five Life, to 28,000 members with an average of 59 members per available room.