Speaking to Hotelier Middle East, Cristal Group’s Kamal Fakhoury said: “Our vision remains the same, we aim to reach 50 hotels in the Middle East and to be the premier operator in the MEA region.
To achieve this, our dynamic team constantly strives to deliver great personalised service for Guests and higher returns on investment for property owners.”
Responsible for more than 500 company associates, Fakhoury has expanded the brand in Saudi Arabia and is planning to evolve the brand further with two new openings including the recently opened Cristal Amaken Hotel located in Riyadh, offering 268 rooms and suites, a contemporary lobby cafe, an all-day dining restaurant, outdoor swimming pool and a Turkish bath.
Another signing in the past year is the Al Mahra Cristal Resort located on Al Marjan Island, Ras Al Khaimah, UAE.
Veering off the beaten path, Fakoury is also spearheading the development of a new property in Iraq called the Cristal Grand Erbil.