Crowne Plaza Hotels & Resorts partners with Global Entrepreneurship Network

The partnership will commence during the annual Global Entrepreneurship Week

An example of Crowne Plaza's working areas in Midtown Manhattan
An example of Crowne Plaza's working areas in Midtown Manhattan

Crowne Plaza Hotels & Resorts has partnered with the Global Entrepreneurship Network (GEN) to host GEN’s ‘Startup Huddle monthly meetups’ at a number of the brand’s properties.

The programme helps entrepreneurs, while providing an easier and more accessible place for professionals to work and network. The partnership will commence during the annual Global Entrepreneurship Week (November 18-24).

The Crown Plaza brand has already established a number of co-working spaces. Recently it unveiled its ‘Plaza Workplace’ concept, a co-working lobby boasting spaces for visitors to focus.

Did you like this story?
Click here for more

There are also ‘breakout areas’ and a bookable-by-hour meeting space called The Studio.

GEN brings more than 15,000 members in 170 countries to the table. With the partnership, which is GEN’s first hospitality entry, Crowne Plaza hotels will offer discounts to the members.

Libby Escolme, global vice president, Crowne Plaza, explained: “This partnership comes at the perfect time for the Crowne Plaza brand as we expand our new flexible lobby and room designs in flagship properties around the world. From our lobby concepts to our patented WorkLife guest rooms, our hotels are truly serving the modern business traveller and local business communities.”

Jonathan Ortmans, founder and president of GEN, commented: “We are thrilled to partner with the Crowne Plaza brand in helping foster healthier ecosystems for entrepreneurs from all backgrounds to thrive. Local startup ecosystems need connectivity and density – the vibrant atmosphere of the new Crowne Plaza lobby concept offers a home for entrepreneurs to collaborate and build community. The Crowne Plaza brand is an early adaptor in recognising the important role they can play, and we look forward to seeing more of our programmes and communities leveraging their local Crowne Plaza hotel as a hub for community innovation and growth.”

For all the latest hospitality news from UAE, Gulf countries and around the world, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page.

Most Popular

Newsletter

Reports

Human Capital Report 2017

Human Capital Report 2017

The second annual Hotelier Middle East Human Capital Report is designed to explore the issues, challenges and opportunities facing hospitality professionals responsible for the hotel industry’s most important asset – its people. The report combines the results of Hotelier Middle East's HR Leaders Survey with exclusive interviews with the region's senior human resources directors.

Hotelier Middle East Housekeeping Report 2016

Hotelier Middle East Housekeeping Report 2016

The Hotelier Middle East Housekeeping Report 2016 provides essential business insight into this critical hotel function, revealing a gradual move towards the use of automated management and a commitment to sustainability, concerns over recruitment, retention and staff outsourcing, and the potential to deliver much more, if only the industry's "image problem" can be reversed.

From the edition

From the magazine