Marriott International set to expand in Africa with 40 hotels
Group currently has close to 140 properties with more than 24,000 rooms across 14 brands and 20 countries and territories
Marriott announced signed agreements to open its first property in Cape Verde and further expand its presence in Ethiopia, Kenya and Nigeria. Marriott’s development pipeline through 2023 is estimated to drive investment of over $2 billion from property owners and is expected to generate over 12,000 new jobs in Africa.
Currently, Marriott has close to 140 properties with more than 24,000 rooms across 14 brands and 20 countries and territories.
The group will see eight anticipated openings and six slated openings under Protea Hotels by Marriott. The company is expected to introduce the Courtyard by Marriott, Residence Inn by Marriott and Element Hotels brands.
Marriott also continues to see growth opportunities for its luxury brands and expects to double its luxury portfolio in Africa by year-end 2023, with more than ten new openings across The Ritz-Carlton, St. Regis, Luxury Collection and JW Marriott brands. The company also expects to launch W Hotels in Africa with the opening of W Tangier in Morocco by 2023.
“Marriott’s established presence and local expertise in Africa, along with our diverse brands and the collective strength of our global platform, put us in a great position to further enhance our footprint in the region where owners are looking to develop high-quality lodging with brands that can differentiate and elevate their product,” commented Jerome Briet, Chief Development Officer, Middle East & Africa, Marriott International.
Key markets fuelling Marriott’s growth in Africa include Morocco, South Africa, Algeria and Egypt.