Hilton partners with Alshaya Group for 70 hotels
The deal supports Hampton by Hilton expansion in nine countries
Hilton and international franchise operator, Alshaya Group have signed a development agreement to develop 70 Hampton by Hilton hotels in nine countries in the Middle East, North Africa, Turkey and Russia.
With the first hotel expected to open in Kuwait in 2021, Alshaya Group will deliver 50 hotels in the next eight years, with another 20 in the development pipeline, expanding Hampton by Hilton’s presence in the region.
Hilton’s president and CEO, Chris Nassetta said: “We are delighted to reach this exclusive agreement with Alshaya Group, strengthening our partnership and further expanding our global Hampton by Hilton portfolio. Alshaya has been an important partner, particularly as we celebrate 100 years of pioneering the hospitality industry this year, and we look forward to working together to introduce travellers to Hampton by Hilton in these high-growth destinations.”
Alshaya Group’s executive chairman, Mohammed Alshaya said: “There is strong and growing demand for high quality accommodation in the region and we are excited by the potential of the Hampton by Hilton brand. This is an important new partnership for Alshaya, further diversifying our offer to consumers, and allowing us to replicate the global success of Hampton by Hilton in our operating markets.”