Radisson Hotel Group launches multi-brand global platform

The website will comprise all hotels within the group’s portfolio

Image used for illustrative purpose only
Image used for illustrative purpose only

Radisson Hotel Group has launched its new multi-brand and ‘mobile-first’ global website.

The new website comprises the group’s portfolio of more than 1,100 hotels across the world.

The group will also launch the Radisson Hotels app by the end of July 2019, officials said.

Did you like this story?
Click here for more

Speaking about the platform, Radisson Hotel Group executive vice president and global chief commercial officer Eric De Neef said: “The launch of RadissonHotels.com is a key milestone on our journey towards the top. Having one single touchpoint for all our brands will strongly enhance the user experience and drive SEO value. RadissonHotels.com is a core commercial initiative of our five-year operating plan, which is transforming our business.”

The platform showcases every property from across Radisson Hotel Group’s seven distinctive brands – Radisson Collection, Radisson BluRadisson RED, Park Plaza, Park Inn by Radisson and Country Inn & Suites by Radisson – as well as the art’otel brand managed by the group's strategic partner, PPHE Hotel Group. 

The website will initially be available in English, Arabic, Dutch, French, German, Italian, Norwegian, Polish, Portuguese, Russian, Simplified Chinese, Spanish and Swedish.

For all the latest hospitality news from UAE, Gulf countries and around the world, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page.

Most Popular

Newsletter

Reports

Human Capital Report 2017

Human Capital Report 2017

The second annual Hotelier Middle East Human Capital Report is designed to explore the issues, challenges and opportunities facing hospitality professionals responsible for the hotel industry’s most important asset – its people. The report combines the results of Hotelier Middle East's HR Leaders Survey with exclusive interviews with the region's senior human resources directors.

Hotelier Middle East Housekeeping Report 2016

Hotelier Middle East Housekeeping Report 2016

The Hotelier Middle East Housekeeping Report 2016 provides essential business insight into this critical hotel function, revealing a gradual move towards the use of automated management and a commitment to sustainability, concerns over recruitment, retention and staff outsourcing, and the potential to deliver much more, if only the industry's "image problem" can be reversed.

From the edition

From the magazine