The Indian Hotel Company steps up growth plans with ‘landmark’ hotel brand
The Indian Hotel Company Limited (IHCL) has launched new hotel brand SeleQtions to cater to a "broader audience" of travellers
The Indian Hotels Company Limited (IHCG) has rolled out 12 hotels across India through its new brand SeleQtions.
SeleQtions is a collection of “named and distinctive” properties, according to IHCL, which will be launched in two phases across India.
The first set of properties will be located across Mumbai, New Delhi, Pune, Jaipur, Goa and Agra, while the remaining will be placed Ooty, Chikmagalur and Varkala during the second phase.
IHCL’s vision for the brand was to celebrate individuality by offering unique experiences.
IHCL managing director and CEO, Puneet Chhatwal, said the brand had “immense potential” to grow.
“SeleQtions will allow IHCL to cater to a broader audience of travellers who prefer staying in hotels with a distinctive character,” said Chhatwal. “SeleQtions also includes hotels that have a slice of history, defining location or a differentiated theme.”
IHCL is among many other hotel chains expanding its portfolio in the India market, with Hyatt, Accor and Radisson all revealing expansion plans.
You can find out all the details on India’s hotel expansion plans through Hotelier Middle East’s What’s Trending piece.