Hotel IT chiefs laud flight information channel

Volcanic ash disruption proves value of The Terminal service in hotels

The Terminal currently broadcasts to more than 60 hotels in Dubai and Abu Dhabi.
The Terminal currently broadcasts to more than 60 hotels in Dubai and Abu Dhabi.

Hotel IT chiefs have praised The Terminal, a TV channel that broadcasts real-time flight information in hotels, in helping boost profits and inform guests during the disruption caused by the volcanic explosion in Iceland.

The channel, which keeps  guests abreast of their flight information, aims to increase the comfort of the guest and maximise a hotel's revenue should there be any delays.

Rotana Hotel Management Corporation corporate vice president information technology Samir Abi Frem said: “We are extremely pleased that we made a corporate decision to have The Terminal TV channel as a standard throughout our hotel chain.

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“Thanks to which our guests suffered minimal inconvenience caused due to the recent climatic disruptions.”

Hakam Sourani, director of IT and AV at Emirates Palace concurred with Abi Frem.

"It is extremely beneficial to our guests. The Terminal channel kept our guests updated minute by minute with their flight schedules,” he said.

“Without The Terminal the situation could be challenging."

The Terminal managing director Abhishek Bose said the volcanic ash disrutions highlighted just how beneficial the system could be.

“Flight delays are an inevitable and common occurrence. The Terminal can change this event into a profitable situation which mutually benefits the hotelier and the guests,” he asserted.

“Room revenue and F&B profits can be maximized as guests continue to enjoy the comfort of the hotel rather than hanging around an airport. We guarantee revenue increase with zero investment while providing a better guest experience.”

The Terminal currently broadcasts to more than 60 hotels and 25,000 plus rooms in Dubai and Abu Dhabi.

Bose said these included all Jumeirah Hotels, all Rotana hotels, Radisson, Starwood, Park Hyatt, Grand Hyatt, Intercontinental, Shangri-la, Dusit, Hilton, Raffles, Ramada, Kempinski, Emirates Palace and The Yas Hotel.

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