Abu Dhabi tourism roadshow targets Saudi Arabia
The event showcased the UAE’s tourism offering and “established new industry connections”
The Department of Culture and Tourism - Abu Dhabi (DCT Abu Dhab) recently led a delegation of the emirate’s tourism stakeholders on a promotional roadshow to several cities in Saudi Arabia, the Emirates News Agency reported.
The roadshow, organised in collaboration with Yas Island (Experience Hub), took place in various hotels, where it welcomed travel trade representatives.
Numerous companies from the UAE’s travel and tourism sector were part of the touring delegation, which included Al Ain Zoo, Al Raha Beach Hotel, Etihad Airways, Expo 2020, Jannah Hotels & Resorts, Louvre Abu Dhabi, Novotel & IBIS, and Rixos Saadiyat Island.
Speaking about the event, Nabeel M. Al Zarouni, Middle East & Africa Regions manager at DCT Abu Dhabi’s Travel Trade and Market Development Department, said that the event was important in terms of establishing new connections to help increase the number of tourists to Abu Dhabi.
"Directly engaging with the local businesses and the tourism community within Saudi Arabia helped showcase the rich tourism assets the UAE has to offer,” he said.