Dubai sees more than 40% increase in Chinese tourists
The year-on-year on was registered between 2016 and 2017, according to DTCM
Dubai’s Department of Tourism and Commerce Marketing (DTCM) continues to witness growth in Chinese tourists to the emirate. Dubai has registered a year-on-tear 41.4% increase in Chinese visitors from 2016 to 2017.
With a combined number of key agreements signed between major players in China and Dubai, the emirate has experience a 114% growth in overnight visitors since 2014, a statement from DTCM released ahead of Chins president Xi Jinping’s arrival later this week said.
In the first five months of 2018, a record 400,547 Chinese visitors came to Dubai.
Speaking ahead of Chinese President Xi Jinping’s visit to the UAE this week, H.E. Helal Saeed Almarri, director general of Dubai Tourism, said: “Our approach to engaging Chinese tourists is two-fold, with landmark partnerships, investments and marketing activities undertaken in 48 cities across China, partnered with a city-level China-readiness strategy in Dubai to enhance the experience of Chinese tourists. The introduction of visa-on-arrival for Chinese nationals in 2016, working in conjunction with the increase in air capacity by national carriers from China – currently standing at 30 flights a week, a 13% increase in non-stop seat capacity in 2017 has also contributed to rapid growth.”