Exterity expands Middle Eastern team to sustain market growth

The company recently celebrated its 10th anniversary in the region

Exterity.
Exterity.

Exterity, a provider of IP video and digital signage technologies has promoted Walid Tabet to regional sales team leader and hired Ahmad Bsat as regional sales manager in the Middle Eastern team in an effort to sustain its market growth in the region.

Colin Farquhar, CEO at Exterity, said: “A big reason for Exterity’s success in the Middle East is the team we have on the ground. Our regional office boasts an experienced, loyal team of employees, and we have recently celebrated the ten-year anniversary of our first employee in the region, Asad Haque. Today, our team of sales and technical staff works across the whole region, but also Sub-Saharan Africa and the Indian subcontinent to help our network of technology, system integrator and consultancy partners to distribute and install our end-to-end solutions.”

Originally operating primarily in the oil and gas sector, Exterity expanded into hospitality– as well as transport, corporate & finance, education and healthcare. The company provides enterprise IP video and digital signage across the entire region, enabling airlines, airports, hoteliers, corporate organisations and universities to offer video and signage to their audiences.

Did you like this story?
Click here for more

To his new role, Bsat brings eight years of experience in solution-based selling and video streaming, hospitality IPTV and digital signage systems. Prior to joining Exterity, he specialised in regional sales covering multiple regions, channel and territory management and development in Saudi Arabia.

As the new regional sales team leader, Walid Tabet will be responsible for the Middle Eastern markets across all verticals to help the regional sales team achieve its targets, grow Exterity's reach and position the company as a supplier of end-to-end IPTV and digital signage solutions across the region.

Exterity celebrated 10 years of operations in the Middle East on March 5, 2018. The company opened its first international office in Dubai back in 2008.

For all the latest hospitality news from UAE, Gulf countries and around the world, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page.

Most Popular

Newsletter

Reports

Human Capital Report 2017

Human Capital Report 2017

The second annual Hotelier Middle East Human Capital Report is designed to explore the issues, challenges and opportunities facing hospitality professionals responsible for the hotel industry’s most important asset – its people. The report combines the results of Hotelier Middle East's HR Leaders Survey with exclusive interviews with the region's senior human resources directors.

Hotelier Middle East Housekeeping Report 2016

Hotelier Middle East Housekeeping Report 2016

The Hotelier Middle East Housekeeping Report 2016 provides essential business insight into this critical hotel function, revealing a gradual move towards the use of automated management and a commitment to sustainability, concerns over recruitment, retention and staff outsourcing, and the potential to deliver much more, if only the industry's "image problem" can be reversed.

From the edition

From the magazine