Meeting "making or breaking" the future

Business hotels in the region are still showing signs of growth despite economic uncertainties, according to the Renaissance Dubai Hotel.

Renaissance Dubai Hotel.
Renaissance Dubai Hotel.

Business hotels in the region are still showing signs of growth despite economic uncertainties, according to the Renaissance Dubai Hotel.

Director of food and beverage for Renaissance Dubai Hotel Hassan Yazbek, said high-end and leisure hotels were being impacted, but business hotels were still strong.

“2009 is the year of meeting and doing business that will make or break the future,” Yazbek said.

Did you like this story?
Click here for more

“We still see a significant growth in meetings demand in the middle East and Asia this will make up for the under performing markets in Europe and North America.” 

Yazbek believed financial difficulties were “fueled by uncertainty”, but that “companies are still doing business because consumers still require necessities”.  

Despite this, there was an acknowledgment that planners were looking to save money and that hotels had to accommodate this.

“Meetings and events fundamental way of saving money is to be thorough in the planning,” said Yaznek.

“The agenda needs to be set to keep the meeting progressing to achieve its goal or purpose of meeting.  Renaissance will save planners money by assisting with every aspect of the meeting through product bundling and a one stop shop process.”

According to Yaznek, the key selling point needed to generate business in the current climate was value for money.
“It’s not necessarily about a cheap price but it’s definitely about value for the money spent.   We have adopted a price flexibility strategy to meet our clients’ budgets with the financial downturn hitting corporates where it hurts most — the bottom line.”
 

For all the latest hospitality news from UAE, Gulf countries and around the world, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page.

Most Popular

Newsletter

Reports

Human Capital Report 2017

Human Capital Report 2017

The second annual Hotelier Middle East Human Capital Report is designed to explore the issues, challenges and opportunities facing hospitality professionals responsible for the hotel industry’s most important asset – its people. The report combines the results of Hotelier Middle East's HR Leaders Survey with exclusive interviews with the region's senior human resources directors.

Hotelier Middle East Housekeeping Report 2016

Hotelier Middle East Housekeeping Report 2016

The Hotelier Middle East Housekeeping Report 2016 provides essential business insight into this critical hotel function, revealing a gradual move towards the use of automated management and a commitment to sustainability, concerns over recruitment, retention and staff outsourcing, and the potential to deliver much more, if only the industry's "image problem" can be reversed.

From the edition

From the magazine