Costa Coffee UAE supports 'Happiness is Giving' initiative

Limited edition Ramadan cups have been released in all Dubai stores

Costa Coffee is supporting the ‘Happiness Is Giving’ campaign.
Costa Coffee is supporting the ‘Happiness Is Giving’ campaign.

Costa Coffee is supporting the ‘Happiness Is Giving’ campaign launched by the UAE Minister of State for Happiness during the Year of Giving.

Costa customers will be able to gift the value of one of a range of items, including a chocolate bar, espresso, latte or a Frostino to humanitarian organisation, Emirates Red Crescent.

The initiative, which is being rolled out across all Costa stores Dubai this week, aims to encourage customers to get involved with the Year of Giving.

Did you like this story?
Click here for more

In addition to supporting the Minister of Happiness, Costa UAE has also launched its specially-designed Ramadan cups for the holy month. The yellow cups have been created by London-born artist Ruh Al-Alam, a designer who studied graphic design at Central St. Martins. He learnt the traditional art of penmanship and Arabic calligraphy in Egypt for several years and is known for developing his own calligraphic script styles and innovating with Arabic typography.

Al-Alam’s designs are inspired by the heritage and culture associated with Arabic language, poetry and faith. He added: “I am inspired by the way Arabic forms are elegant and dynamic and how they communicate to everyone, regardless of the fact they can read it or not.”

Costa Coffee opened its first store outside of the UK in 1999, at Dubai’s Aviation Club. Today there are over 150 Costa outlets in the UAE.

For all the latest hospitality news from UAE, Gulf countries and around the world, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page.

Most Popular



Human Capital Report 2017

Human Capital Report 2017

The second annual Hotelier Middle East Human Capital Report is designed to explore the issues, challenges and opportunities facing hospitality professionals responsible for the hotel industry’s most important asset – its people. The report combines the results of Hotelier Middle East's HR Leaders Survey with exclusive interviews with the region's senior human resources directors.

Hotelier Middle East Housekeeping Report 2016

Hotelier Middle East Housekeeping Report 2016

The Hotelier Middle East Housekeeping Report 2016 provides essential business insight into this critical hotel function, revealing a gradual move towards the use of automated management and a commitment to sustainability, concerns over recruitment, retention and staff outsourcing, and the potential to deliver much more, if only the industry's "image problem" can be reversed.

From the edition

From the magazine