Aloft Hotels prepares for Saudi Arabia debut
A tech-forward hospitality mind-set is coming to the Kingdom of Saudi Arabia, with the launch of Aloft Hotels
A tech-forward hospitality mind-set is coming to the Kingdom of Saudi Arabia with the launch of Aloft Hotels in Riyadh and Dhahran.
Aloft Hotels by Starwood Hotels & Resorts Worldwide will debut in Saudi Arabia with the 281-room Aloft Riyadh and 262-room Aloft Dhahran, both situated in city-centre locations, according to a company statement.
The hotel concept features a vibrant design, with a focus on technology including the country's first keyless entry system.
Opening in July 2016, Aloft Riyadh will be led by general manager Sammy Gani, who has more than 20 years of hospitality experience, including positions at The Westin Boston Waterfront and Sheraton Dubai Mall of the Emirates.
General manager of the upcoming Aloft Dhahran, scheduled to open in August 2016, is Titus Rosier. Rosier has been with Starwood in various sales roles for over 11 years and was most recently director of sales for the two St. Regis properties in Abu Dhabi.
Both Aloft hotels will feature loft-inspired guestrooms, in addition to an all-day dining restaurant, signature W XYZ lounge, rooftop terrace pool and café and a gym.
The Saudi-based Aloft hotels will also feature SPG Keyless, Starwood's keyless entry system that enables guests to use their smartphone or Apple watch as a room key.