SCTDA introduces a new hotel classification system

The updated system adds new elements to assess the facilities and ranks against the set criteria

SCTDA meets with the emirate's hotel sector representatives.
SCTDA meets with the emirate's hotel sector representatives.

Sharjah Commerce and Tourism Development Authority (SCTDA) organised a meeting with the emirate’s hotel sector representatives to discuss an updated hotel classification system and its implementation process.

SCTDA director general HE Khalid Jasim Al Midfa said: “The new hotel classification system will be a key step towards achieving the Sharjah Tourism Vision 2021, which aims to attract more than 10 million tourists to our emirate by the year 2021. The new system, based on a new rating approach and mechanism, will set new benchmarks in quality of services provided by the hospitality sector based on visitor experiences.”

The amendments in the updated classification include several new elements to assess the facilities, ranking them by points and grades across a number of criteria. The results are evaluated from periodic inspections and experiences of guests gathered in reports provided by Olrey, the travel data provider in the Middle East, based on online visitor feedback on the hotel facilities on the world’s leading websites.

Did you like this story?
Click here for more

Additional points are granted for positive initiatives and additional services provided by the hotel facilities as part of the mandatory standards adopted by SCTDA in its hotel performance evaluations.

Minimum mandatory criteria has been set by SCTDA to ensure that the minimum expectation of the guest is fulfilled, while rating criteria has been included based on the state of the infrastructure, facilities and services that enhance the guest experience in an integrated manner.

The new classification features 10 designators such as beach hotel, resort hotel, business hotel, airport hotel, conventional hotel and heritage hotel, which have been added to the star rating categories based on geographical location and services provided to visitors.

For all the latest hospitality news from UAE, Gulf countries and around the world, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page.

Most Popular

Newsletter

Reports

Human Capital Report 2017

Human Capital Report 2017

The second annual Hotelier Middle East Human Capital Report is designed to explore the issues, challenges and opportunities facing hospitality professionals responsible for the hotel industry’s most important asset – its people. The report combines the results of Hotelier Middle East's HR Leaders Survey with exclusive interviews with the region's senior human resources directors.

Hotelier Middle East Housekeeping Report 2016

Hotelier Middle East Housekeeping Report 2016

The Hotelier Middle East Housekeeping Report 2016 provides essential business insight into this critical hotel function, revealing a gradual move towards the use of automated management and a commitment to sustainability, concerns over recruitment, retention and staff outsourcing, and the potential to deliver much more, if only the industry's "image problem" can be reversed.

From the edition

From the magazine