Atana eyes Indian market for increased arrivals

The hotel to participate in Oman Ministry of Tourism Road Show to Chennai, Bangalore, Delhi and Mumbai

Atana Khasab Hotel, Oman.
Atana Khasab Hotel, Oman.

Atana Hotels, the first home-grown hospitality brand to be established in Oman, will join the Oman Ministry of Tourism Road Show to Chennai, Bangalore, Delhi and Mumbai as part of the year-long marketing and promotional activities later this month.

Dhiaffa corporate director of sales & marketing Leon Salinel said: “India is one of the fastest-growing outbound travel markets in the world with the GCC countries claiming 3 of the top 5 outbound destinations for Indians in 2012.

“It has been estimated by UNWTO that the number of Indians travelling overseas is set to rise from around 15 million today to 50 million by 2020; with more than 1.1 billion inhabitants and GDP increasing by more than 8% every year, India offers enormous potential for future growth in tourism to the region.

“Key considerations for Indian travellers when choosing a destination are: safety and security, world class beauty and natural environments, value for money, a romantic destination and a family friendly destination.

“Oman is not only safe, but boasts incredible natural beauty and Atana Hotels certainly offer value for money together with romance and a warm family friendly welcome”.

Salinel added that he will offer Ras Al Jinz Hotel and the Masira Island Resort under the Dhiaffa banner to guests looking for eco resort experience. Moreover, his focus expands beyond just leisure guest and extends to wedding planners and agents.

“A romantic setting, gorgeous rooms for friends and family, catering tailored to your needs and traditional Omani hospitality are just some of benefits of booking a wedding party with us,” said Salinel.

“With a blend of modern infrastructure and traditional Omani charm, Oman is already recognised as an exciting destination for Indian weddings. At Atana Hotels, we can offer an even more exotic venue for up to 170 couples across both hotels in Musandam, for weddings or MICE events.”

Located in the Sultanate of Musandam, dominated by the Hajar mountain range, Atana Musandam and Atana Khasab hotels are accessible from Muscat by air, or by road from the UAE.

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