Abigail Bautista takes on cluster marketing role
Bautista appointed as cluster marketing manager at Hawthorn Suites by Wyndham and Ramada Downtown Dubai
Abigail Bautista has been appointed as cluster marketing manager at Hawthorn Suites by Wyndham and Ramada Downtown Dubai.
In her role, Bautista will be responsible for the development and implementation of marketing strategies at the hotels.
She will also lead the creation of marketing tools, including the advertising and media plans. She will prepare the marketing budget and coordinate with various departments, including sales and food & beverage on promotions and activities.
She will also ensure that the hotels’ websites and marketing collaterals are up-to-date and in line with the company’s brand guidelines.
Bautista has 10 years’ experience in sales, marketing and advertising. Prior to joining the group, she was marketing executive at Rotana Yas Island and Centro Yas Island in Abu Dhabi.