Dusit Thani Samara to open in Tunisia in 2018

Tunisia hotel marks third African signing for Thai operator

A rendering of the exterior of the Dusit Thani Samara Sousse.
A rendering of the exterior of the Dusit Thani Samara Sousse.

Dusit International has signed a new Dusit Thani Samara Beach resort, located within the historic city of Sousse, the third largest city in Tunisia.

The resort will be housed within a mixed-use development comprising a shopping mall of 26,000 square metres and an additional 350 residential apartments of high specification.

Dusit International managing director and CEO Chanin Donavanik said: “We feel it is an excellent time to enter this new market, as prospects are exciting and political stability is back in place here in Tunisia.

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“We expect the market to recover sharply and are very pleased to work with local hospitality pioneers, Société de Tourisme Samara, to bring a Dusit Thani resort to beautiful Sousse.”

Radhouane Mehdoui, CEO of Société de Tourisme Samara, said: “We see a clear future trend towards all things Asian. Dusit’s signature gracious Thai service blends well with our local hospitality traditions, and combining their international hotel management experience with our local expertise will ensure the success of Dusit Thani Samara, Sousse.”

A complete reconstruction of an existing hotel, the Dusit Thani Samara, Sousse is slated to open in mid-2018.

Designs for the 307-key, 5-star luxury resort incorporate a number of food and beverage outlets, including Dusit’s Benjarong Restaurant serving Thai cuisine and an additional 18th floor panoramic restaurant.

Leisure facilities will include Dusit’s signature Devarana Spa, extending over 1,600 square metres and featuring the largest pool with solarium in Sousse, with a total area of 2,600 square metres.

The resort also features direct access to its own private area on Samara Beach, exclusively for resort guests and all guest rooms offer sea views.

The signing of Dusit Thani Samara Beach resort marks the next step in Dusit’s ambitious expansion plans for Africa. Currently the group has one operating hotel in Egypt, the Dusit Thani LakeView Cairo with another Kenyan property due to open later this month, the DusitD2 Nairobi.

Three more properties are also being negotiated, along with one in Tangiers, Morocco.

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