IHG research reveals the importance of guest Wi-Fi

Lack of internet connection the biggest stress for business travellers

IHG chief executive Richard Solomons.
IHG chief executive Richard Solomons.

A global poll of 10,000 worldwide business travellers conducted on behalf of the Intercontinental Hotel Group has revealed the importance of a free internet connection to hotel guests.

More than 60 percent of the people questioned by the global survey said the internet was the most important additional facility in their hotel room, above TV (17 percent), a bath (5 percent), a fridge (3 percent) and a mini bar (1 percent).

The global research was commissioned to mark the launch later this month of IHG’s renamed loyalty programme, The IHG Rewards Club, which will to offer free guest WiFi to every member.

Did you like this story?
Click here for more

IHG chief executive Richard Solomons said: “We understand how important it is for our guests to be able to stay in touch whilst travelling. That’s why, alongside great existing benefits such as points that never expire, we have introduced free internet for our members as part of IHG Rewards Club. These leading benefits are why IHG Rewards Club has been chosen by more travellers than any other hotel loyalty programme worldwide.”

Nearly 90 percent of the polled travellers said free internet would make them happier while travelling for business, while 65 percent would be “very unhappy” if they had no way of connecting with loved ones back home. Around 64 percent of travellers say they would prefer to communicate with people back home over the internet rather than a telephone.

Almost one-third would log onto the internet in their room when they first arrived. That topped the list of things that helped make a traveller feel more at home in their hotel room, followed by exploring the room (25 percent), taking a hot shower (14 percent) or unpacking (13 percent).

According to the survey, a lack of internet connection is the biggest travel headache for 40 percent of business travellers, followed by difficult transport links (26 percent) and a noisy location (24 percent).

The survey was carried out online by OnePoll with the 10,000 adults surveyed located in Australia (1,000), Canada (1,000), China (1,000), France (1,000), Germany (1,000), Indonesia (300), Malaysia (400), Mexico (1,000), Russia (1,000), Singapore (300), UK (1,000) and US (1,000).

For all the latest hospitality news from UAE, Gulf countries and around the world, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page.

Most Popular

Newsletter

Reports

Human Capital Report 2017

Human Capital Report 2017

The second annual Hotelier Middle East Human Capital Report is designed to explore the issues, challenges and opportunities facing hospitality professionals responsible for the hotel industry’s most important asset – its people. The report combines the results of Hotelier Middle East's HR Leaders Survey with exclusive interviews with the region's senior human resources directors.

Hotelier Middle East Housekeeping Report 2016

Hotelier Middle East Housekeeping Report 2016

The Hotelier Middle East Housekeeping Report 2016 provides essential business insight into this critical hotel function, revealing a gradual move towards the use of automated management and a commitment to sustainability, concerns over recruitment, retention and staff outsourcing, and the potential to deliver much more, if only the industry's "image problem" can be reversed.

From the edition

From the magazine