Papa Murphy's to open 100 pizza outlets in GCC
US pizza giant to venture outside America through MAM Foodco deal
US pizza giant Papa Murphy’s International has announced the signing of a master franchise agreement with MAM Foodco LLC for the opening of 100 branches throughout the GCC.
The first branch is set to open in Dubai before the end of 2012. Papa Murphy’s is said to be the fifth largest pizza chain in the US and this will be its first venture outside of North America.
"It's is a thrilling chapter for us," said Jim Perkins, vice president of international development at Papa Murphy's. "We've found a great partner in MAM Foodco. The relationship has been building now for well over a year, we've established a solid trust with the team, and I'm confident this brand has the potential to do very well in the Middle East."
Papa Murphy’s currently operates 1287 in the US and 15 in Canada.
"We have no doubt that Papa Murphy's North American success will carry across the globe. It is certain to become a favorite of the Middle Eastern foodies, who will appreciate the great quality pizza, fresh ingredients and the uniqueness of the take 'n' bake experience that has made Papa Murphy's the number one choice for U.S consumers," said Mohamed Aaly Maghrabi, founder of MAM Foodco. "We are looking forward to continued success with the brand across the GCC".