Rixos to open five luxury hotels before year-end
Turkish chain to expand in UAE, Egypt, Kazakhstan, Azerbaijan, Turkey
Turkish luxury hotel chain Rixos will expand its operations abroad this year with the addition of five new hotels to its present chain of 16.
The operator will open hotels in Egypt, Kazakhstan, Azerbaijan and the UAE as well as a hotel in Turkey before the year-end bringing the total number of Rixos hotels to 21.
“Since 2000, when Rixos Hotels was first established we have always seen the brand expand hastily through the region and internationally. With the opening of Rixos The Palm Dubai in March 2012 and Rixos Pera Istanbul in May 2012, we truly believe the brand is well on its way to being a leader in the hospitality industry,” said Basak Erel, senior vice president brand management.
The biggest of the company’s new ventures will be in Egypt, Sharm El Sheikh, where Rixos will open a 700-room hotel on the Red Sea.
In the UAE, as previously announced, Rixos Hotels is launching a large all-inclusive hotel comprising 627-rooms in Ras Al Khaimah.
Rixos will also open its first property in Azerbaijan before the end of 2012 located on the Quba Mountain. The hotel spans 202,000m sq and includes 210 rooms sold on a bed-and-breakfast basis.
The third property due to open this year is in Kazakhstan. Rixos Borovoe Lake will be located by the Lake of Borovoe - a popular vacation spot.
Rixos’ most lucrative operations remain in Turkey, where by the company plans to open Rixos Bomonty Residences in the heart of Istanbul within the next three months.
“Rixos Hotels has studied the market carefully, and with the current situation across the Middle East, Rixos hotels found the potential to venture its way into Egypt, Ras Al Khaimah, an emirate within the UAE, Azerbaijani city of Quba and the Kazakh capital of Astana, with another additional hotel to open in Istanbul," Erel added.
Most of the company’s hotels are located in Antalya. Rixos also operates hotels in the Central Anatolian provinces of Konya and Ankara.