Hilton signs double deal marking its Tangier debut
Operator to launch two of its brands in 2014 and 2015 in Moroccan city
Hilton Worldwide signed an agreement on June 28 with Inveravante Group to open two luxury hotels in the historic city of Tangier, Morocco.
Located within Morocco’s modern business district in the heart of Tangier, the two properties - Hilton Tanger City Center Hotel & Residences and Hilton Garden Inn Tanger City Center - represent Hilton's debut in Tangier.
The two new hotels will form part of Tanger City Center, a large upscale, mixed-use development promoted by Inveravante, and including the city’s largest shopping mall, residential accommodation and commercial office space.
Patrick Fitzgibbon, senior vice president, development, Hilton Worldwide, Europe & Africa said: “Tangier is a superb destination and I am delighted we are making our debut with two of our most recognised brands. Today’s announcement will act as our springboard for further growth in Morocco as we embark on an expansion strategy to introduce new properties and brands in key markets across the country.”
Manuel Jove Capellan, chairman, Inveravante added: “I am delighted Hilton Worldwide is partnering with us on this landmark project and bringing two of their most prominent brands to this dynamic city. Tangier is the second economic city of Morocco and the calibre of these hotels will add to its metropolitan prestige and showcase the diversity of its hospitality offerings.”
The 182-room Hilton Tanger City Center Hotel & Residences will include 19 suites with an additional 68 hotel apartments which will be available for purchase ahead of the hotel’s scheduled Spring 2015 opening date.The hotel will feature a fitness area and outdoor pool, as well as a restaurant and two bars.
The Hilton Garden Inn Tanger City Center will feature 323 rooms, including 10 family rooms alongside a fitness room, business centre, a restaurant and a bar. The hotel is expected to open in December 2014.
Adrian Kurre, global head, Hilton Garden Inn said: “Today’s announcement is particularly thrilling as it marks the arrival of Hilton Garden Inn in North Africa, a new region for us and a truly exciting milestone in the 16-year history of the brand."
Tanger City Center resort covers 236,443 m2 located on Tangier’s main boulevard, close to the beach.
Inveravante acquired the project in 2009 with plans to develop a complex to provide the city with a range of new facilities and services.
The Tanger City Center project, worth more than190 million Euros, will involve the construction of 800 apartments, two hotels, a large office block covering 10,161 m2 and a shopping and leisure centre covering 32,000 m2.
The city of Tangier is currently undergoing extensive development and modernisation with many new businesses being established and the completion of several major construction projects including the Tanger-Med Port, the addition of a new airport terminal and a new 45,000 seat sports stadium.