Barcelo continues Middle East expansion with Dubai hotel opening

Spanish family-run hotel business Barcelo Hotel Group is “on track” for expansion in the Middle East after revealing its latest hotel opening in Dubai.

Spanish family-run hotel business Barcelo Hotel Group is “on track” for expansion in the Middle East after revealing its latest hotel opening in Dubai.

Opening in Q4 this year, Barcelo will open a four-star hotel at the Al Jaddaf property, which marks the fourth Barcelo opening in the city.

The property will house 376 rooms and suites, as well as an array of recreation facilities, state of the art meeting spaces, and variety of food and beverage (F&B) concepts.

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Barcelo Hotel Group announced the first Royal Hideaway Hotel opening in the region, after the signing with owning company Seven Tides for the management contract of DUKES Dubai. The decision was made in February 2019 for the Palm property to be rebranded to DUKES The Palm, a Royal Hideaway Hotel.

As part of its expansion plans, Barcelo will build its brand presence in the Middle East and the wider MENA region, under the umbrella of Barcelo Gulf.
Barcelo Gulf’s vice president of sales and marketing, Ahmad Shaban-Fernandez, said the group aims to cement a sound brand understanding within the local and international communities.”

“Given that the region, is soon to be hosting a number of international scale events such as EXPO 2020, we hope to offer current and future guests memorable hospitality experiences,” said Shaban-Fernandez.

“We are firmly on track with regards to our expansion plan for the UAE and the MENA region.”

Barcelo Gulf also disclosed that they have upcoming projects in the pipeline for 2019.

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