The Oberoi Group has announced the appointment of Ms. Samantha Steckbeck as Vice President – Leisure Sales, The Americas.

Steckbeck is in charge of The Group’s relationship with industry trade partners including tour operators and travel consortiums such as Virtuoso, Signature Travel Network and American Express Travel.

Steckbeck is responsible to Mr. Alistair Ballantine, Senior Vice President, Sales and Marketing – The Americas.

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Steckbeck’s immediate focus is to develop and implement a comprehensive leisure sales strategy that encompasses the luxury ‘Oberoi’ hotels, resorts and cruisers in India, Egypt, Mauritius and Indonesia. She is based at The Group’s office in New York.

Steckbeck’s experience in the travel industry spans more than fifteen years. She joins The Oberoi Group from her position as Director of Sales - Retail Accounts, North America, Orient-Express Hotels, Trains and Cruises.

In this position, Steckbeck managed all corporate sales relationships with travel networks such as AMEX Centurion, AMEX Fine Hotels and Resorts, Virtuoso, Signature Travel Network and Andrew Harper Alliance. She also assisted in creating the company’s travel agent loyalty programme, “The Bellini Club” in 2006, doubling the business from these agencies. Prior to joining Orient-Express Hotels in 2003, Steckbeck had been the Manager of Worldwide Sales - Corporate and Travel Industry for Four Seasons Hotels and Resorts in Chicago and Los Angeles, where she achieved forty percentage above target in developing new business for existing and developing hotels.

Alistair Ballantine said, “I have had the privilege of working with Samantha for a number of years, and we are thrilled to have her join The Group. Her exceptional relationships, professionalism and experience in the luxury sector are an excellent match for Oberoi Hotels & Resorts.”

“I am truly excited to represent this extraordinary elegant and diversified collection of impressive hotels,” said Steckbeck.